Trump on Bud Light controversy: ‘Money does talk’

Donald Trump made a brief mention of the recent Bud Light controversy after staying silent for weeks — appearing to suggest that beer giant Anheuser-Busch has learned a lesson the hard way.

“Money does talk — Anheuser-Busch now understands that,” Trump wrote on Truth Social, the social-media app he created in October 2021 after he was suspended from Twitter.

The post went on to promote The Great Patriot, a book by Wayne Allyn Root that promotes “great conservative companies to buy from and invest in” and ways to “defund leftist woke companies.”

“It’s time to beat the Radical Left at their own game,” Trump also wrote in the post.

The comments from the former president came after his son Donald Trump Jr. had called for an end to the boycott via video platform Rumble on April 14.

“We looked into the political giving and lobbying history of Anheuser-Busch. And guess what? They actually support Republicans,” said the former first son.

“Last cycle their employees and their PAC gave about 60 percent to Republicans and 40 percent to Democrats,” Trump Jr. added. “That’s literally almost unheard of in corporate America, where it’s really easy to go woke, where they do so constantly, where there’s a consequence to actually being a conservative. So 60/40 to the conservative side is kind of a big deal.”

Since transgender influencer Dylan Mulvaney posted a custom Bud Light can with her face on it to Instagram, Anheuser-Busch has been at the center of a culture war.

Now, gay bars are also boycotting Anheuser-Busch for its seemingly phony support of Mulvaney and the LGBTQ+ community after CEO Michael Doukeris’s comments last week that Mulvaney’s post was “not a formal campaign.”

During an earnings call, he went on to explain to explain to investors that “disinformation” was spread following Mulvaney’s post, which featured a custom can that was never actually for public sale.

As of early May, Bud Light saw sales plunge 21% compared to the same week in 2022.

Meanwhile, the number of beer cases sold — whether in packs of 12, 18 or 24 cans — plummeted 26% the same week, according to Nielsen IQ. The data revealed the biggest drops since the controversy kicked off, when sales only dropped by 6% and volumes initially fell 11%.