Your 2024 style inspiration will be from ‘grandpa core’
It’s time to raid your grandfather’s closet.
Remember the “coastal grandmother” trend? Well, in 2024, “grandpa core” is expected to take over, inspired by the cute and sensible fashion of our grandfathers.
Yes, your grandfather is the fashion icon you didn’t know you needed.
Think retro streetwear, chic cardigans, sweater vests, vintage loafers, slouchy sweaters, tweed blazers, chunky sneakers, denim and customized clothing.
Basically, if you can picture a grandpa wearing an item, it’s a perfect addition to your grandpa-style wardrobe.
Pinterest named the “eclectic grandpa” style as one of their trend predictions for 2024, noting that trending search terms on the platform related to the latest trend include: customized denim jacket (+355%), eclectic clothing style (+130%), grandpa core (+65%), grandad style (+60%) and retro streetwear (+55%).
And you don’t have to be a grandson to take over the wardrobe. “Grandpa core” is fairly gender neutral, so anyone and everyone can embrace their inner grandfather in the new year.
“2024 style inspo? Your grandad!” Pinterest exclaimed.
The elderly trend has made its way to TikTok, too, with the hashtag #grandpacore having 16.5 million views and #grandpastyle reaching 4.2 million views as of Friday afternoon.
Many of the videos with these hashtags on TikTok see younger people showing off their stylized grandpa aesthetic.
One clip posted by @brockalishus showed his version of “that grandpa core,” and people revealed their reactions, including, “If I don’t look like a grandpa, I don’t want it” and “I’m starting to realize old people just have better style.”
Another posted a simple video of their look, featuring overalls with a long-sleeved shirt underneath and socks sticking out of shoes.
TikTok user @pharmacydad shared her newest grandpa-like jacket, explaining in the caption that “the reason my account is pharmacy dad is bc I saw a grandpa/dad in the pharmacy who was dressed just like me and this jacket reminded me of it.”
“Thanking the tiktok gods rn, grandpa core always,” someone commented.
“My aesthetic is just… Goodwill Grandpa✨,” user @oujibug captioned their video.
“why is this the most amazing thing I’ve ever seen. grandpa fashion,” one wrote in the comments.
Another video shows a girl who wrote that she wanted to change her style because she dressed “like a grandma” — so she switched up to grandpa core.
“No gender limitations, all grandparents closets are ours,” one person wrote.
“Grandma? Sorry. Grandpa? Sorry. Grandpa …?” someone quipped.
While the trend has blown up on social media, Tyler, The Creator is infamously known for dressing “like a grandpa.”
The rapper and producer is often credited with making the elder aesthetic trendy.
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